Wellness, made with women in mind.
Not Your Fault is a women-oriented supplement and wellness brand creating products around the real needs of women and everyday life.
That starts with what goes into our products, which is why we choose our ingredients with purpose and keep things clear.
We also believe in the balance of you and the world. It means operating in a way that’s resourceful. That’s why we’re committed to making eco-friendly choices across our products, wherever we can.
But we wanted what we build to mean a little more.
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Empowering Women
Because knowing more about your body can change the way you take care of it.
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Everyday Wellness
Wellness doesn’t have to mean a perfect routine. It should be able to fit into the life you’re already living.
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Trusted Always
We want you to know what you’re choosing, what’s inside it and why we chose it.
Every purchase gives back.
A part of every purchase goes towards social causes, because we believe something good should come from what we build together.
Made for women. Made with purpose.
We’re not here to be another brand telling you what you should fix, change or become.
We’re here to create thoughtful wellness for women, made with intention and a purpose beyond the product.
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Made for real life.
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Ingredients with a reason.
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Good beyond the product.
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Real needs. Real solutions.
We create products around things women actually look for in their everyday wellness.
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Clean & clear always.
We keep our ingredients and product information simple, so you know exactly what you’re choosing.
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Kind to you, kind to Earth.
We’re mindful of the choices behind our products and packaging, and keep looking for better options as we grow.
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Stronger together.
We want to build a space where women can share experiences, learn from each other and have honest conversations.
You don’t need another rulebook.
There’s already enough advice telling women what they should eat, how they should look and what they should change.
We’d rather give you something useful, understandable and made with you in mind.
Not Your Fault.
Your healing is your power.